SEO Tips 2020 – Are you confused about what to focus on when it comes to search engine optimization? Do you want to have the perfect SEO strategy when it goes into 2020?
Hi, everybody, I’m Debashis Barman, SEO expert in Bangladesh one of the top search engine optimization experts in Bangladesh and today I’m gonna give you the most important SEO tips to focus on for search engine optimization in 2020.
For a beginner, I have another post Top 10 SEO Tips. If you are a
Content is king. One of the best SEO tips to write and publish good and unique content. But not just content, content at scale how can you create an amazing piece of content and then build an expert team around it so that you can scale that content initiative and get even more traffic for every single page that you create.
2. Link building
But professional link building outreach where you’re promoting one or two amazing pieces of content each month to the people who really, really care about it in your industry by doing that you can be getting tens of links every single month to the content that really matters.
3. Refreshing Pages
You shouldn’t have any old pages on your website. Every single page should be up to date and should have the latest and greatest so make sure that every single page on your website has been refreshed every six months.
Just got so important with the Google assistantschema.org, now feeds data directly from your website into the Google assistance. So you need to have a strategy to markup all the most important pieces of your website with schema. So it goes straight into the assistant and when somebody does a voice search the information that you want comes directly back.
5. Google Actions
Google actions are the way that you can build an app for the Google Assistant which is in everybody’s phone out there. So you need to take the time to claim your Google action in the Google actions directory and create your own Google action really not that hard to do I was able to make one in about 20 minutes. So you can create your own Google action, of course, harder ones are gonna be more sophisticated and take more time.
6. Page Speed
Super important is a ranking factor and when you don’t have a fast website you lose visitors. You need to make sure that your mobile page speed is over 70 and your desktop page speed is over 80 and if it does not
You should be crawling your website, every single month has a list of all the technical error scan to be working through those to fix those sequentially. Websites nowadays really shouldn’t have technical issues, but they still do, it’s pretty amazing how many issues come up all the time really the bigger the site the more technical issues you need to consistently be working to improve those.
8. Accelerated Mobile Pages (AMP)
Accelerated Mobile Pages are now more important than ever for mobile and also for the Google assistant as they can feed directly into the Google Assistant and then also snippets can be created through schema.org in a specific way. So now you need to have amp pages and you need to make sure you’re marking up specific pieces of your content with a schema. So that it goes into Google and basically by marking it up with schema you’re telling Google. You can use this within Google and you can use it within the
9. Brand Building
You can’t just do SEO anymore. You need to have a brand. And you need to be focusing on creating awareness. I love doing Facebook as YouTube videos, press releases, creating industry studies. All of these things build the brand doing events. You know using social media, there’s so much at our fingertips now so that we can get a lot of exposure. If you’re not building a brand, you’re not gonna be successful in SEO the two go hand-in-hand.
10. Expertise. Authority. Trustworthiness (E.A.T)
You need to have an expert behind the content on your website. If you do, you’re gonna rank better. If you don’t and you’re in the financial or the medical space, there’s a very very good chance that you’re gonna not be able to get your content ranked. You’re gonna get hit hard by an algorithm update or win a manual review person from the Google manual review team looks at that content they’re gonna ding it so that you don’t rank as well.
11. International SEO Multititling SEO
International SEO and multilingual you can translate your website into a different language and you can rank in that language version in Google you can push your website into another country in English or a different language gives you a whole new market that you can reach out to so international SEO perhaps the best time ever to be getting involved in this as it’s less competitive and just a really easy win for a lot of businesses who can make it happen.
12. SEO on Other Websites
SEO on other websites besides your own, what do I mean by that. Well, If I’m a writer for a big website or if I can, you know get a column on another website or I just, you know, sign up for another website like medium, for example, I can write a post and I can optimize it for a topic, say I wanted to rank for SEO reporting or something like that where I wanted to rank for you know best holiday shopping guide. I can create a post on another website and give ranked now what happened well I’ve had the opportunity to not only get my own website ranked but also another post gives me real estate for two different pages of Google. So, SEO you around the web great thing to do.
13. Voice Search
There’s a whole bunch of stuff that goes around voice search is really really important and now the way that you structure your content with FA cues and with responses and then marking it up with schema is supercritical over fifty percent of searches in 2020 is supposed to be done by voice and now for the first time, I’ve got a guide of every single thing that creates a featured snippet and then every single type of featured snippet that creates a voice response how cool is that so building out a framework around that and then applying it to your business goals is gonna be really really important for everybody okay.
Security is gonna be so important. Google just came out and if you’re not on HTTPS that’s important but also if there’s anything in the code of your website that’s not on HTTPS that will block your entire website from sowing showing up in the search engine. So being secure more important than ever as the web of all okay.
So those are my top SEO Tips for search engine optimization going into 2020 certainly, there’s a lot more but if you focus on really quality content the link building strategy that I talked about you know you start getting involved in voice and you jump on the schema and the Google actions and all that stuff quicker than your competition thinking about international how all these things play together and then of course if you’re doing local SEO still an amazing thing to do with optimizing on the state the city zip code even been down to the profile level all of that still quite relevant for the most exciting time for search engine optimization and it’s still incredibly powerful for businesses.
So hope you enjoyed this SEO Tips if you did write comments If you have questions about SEO make sure to ask and I’ll get back to you thanks.